Greathouse Rebrand
Greathouse is a high-end furniture retailer in San Diego, California. As Creative Director, I led the company's rebrand, elevating its online, advertising, and in-store presence. My responsibilities included everything from a complete visual overhaul to product photography and vendor management.
Greathouse focuses on the joy and warmth of being at home. Their primary audience is married women, ages 30-65, so we designed the brand to exude comfort, femininity, and style.
ROLE —
Art Direction, Branding, & Graphic Design
CLIENT —
Greathouse
IN-STORE SIGNAGE
PAID ADVERTISING
HIGH IMPACT ADVERTISING
EMAIL MARKETING
NEXT UP
Patio Republic & Teodora Imports
Art Direction, Branding, Graphic Design, Photography, & Print Production
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